Like A Girl: Video everyone should see

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A new video campaign takes aim at attitudes and words that demean doing things “like a girl.”

In a campaign aimed at boosting the confidence of girls everywhere, Always created a video in support of…well, being a girl.

“In my work as a documentarian, I have witnessed the confidence crisis among girls and the negative impact of stereotypes first-hand,” said Lauren Greenfield, filmmaker and director of the #LikeAGirl video. “When the words ‘like a girl’ are used to mean something bad, it is profoundly disempowering.”

Watch real girls talk about running, throwing, swimming, fighting and living #LikeAGirl.

To learn more about the #LikeAGirl campaign, click here.


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